The Center for Customer Focus

The Center for Customer Focus has dedicated the past 25 years to helping clients increase their competitive advantage. With our research at leading business schools across the nation, we combined the disciplines of marketing and organizational development resulting in innovative business tools. Let us teach you how to integrate these tools into your organization.

Read about our innovative
Customer Focus Workshops

“This was one of the - no, the best training seminar I have experienced in 20 years. Well-presented, solid material that makes me think about our business and our customer in radically new ways.  Thank you!”
Wesleyan Senior Living
 
What is Customer Focus?
  • Customer Focus is about getting input from the customer far in advance of the sale - perhaps even before the product or service is designed.
  • Customer Focus is about getting all employees to look at their job through the eyes of the customer.
  • Customer Focus is about adding value at all levels of the organization - not just sales and customer service.
  • Customer Focus is NOT customer service...let us show you why Customer Service is NOT a Competitive advantage in today's marketplace and why Customer Focus IS...
 
This workshop gave me skills I can use in every aspect of my job. It will make me a better employee and I will focus more on customers internally and externally.”
United Medical Resources

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Customer Testimonial
Dixon Conn
Controlled Fluids, Inc.

THE CHALLENGE

  • Every Year...
    Customers will raise the bar
    and expect more value.
  • Every Year...
    Employees will expect a raise.
  • Every Year...
    Employees bring the same value.
  • Every Year...
    Suppliers will raise their prices.

THE RESULT

  • Increased pressure on margins

THE SOLUTION

  • Organizations must add
    more value

 
 
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